Animate Your Brand: Elevate Storytelling With Engaging Animation Techniques
Animation is perfect for brand storytelling. Animated characters may do things that would be impossible in live action thus making it a perfect storytelling medium. If a business logo is a character , animation may bring them to life in a way live action couldn’t. Animation is not just for entertainment anymore; it has become a powerful tool for businesses to communicate their message in a visually appealing and memorable way. Branding is the image your business projects-It starts from the company’s name, builds with a logo and develops into a full set of branding guidelines which will influence the website, company documents and advertising . The public will recognize one through the brand and one may engage them in storytelling . Storytelling is a well respected strategy when it comes to brand marketing , one should draw the audience, engage them emotionally and inspire their behaviour to follow those emotions . When it comes...